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Why your Competitors are Setting Goals


Are agile goals driving your strategy and getting the work done for your Business?


Here are five reasons why "Goal Setting Improves Your Focus” according to Forbes contributor Jeff Boss: (descriptions summarized here for brevity)


1. Goals trigger behavior.

"Clear, compelling goals mobilize your focus toward actionable behavior. In this sense, goal setting motivates you". 


2. Goals guide your focus. 

"When you set goals your attention is naturally directed toward a next step and, as a result, you lead yourself in the right direction which forces your actions—your behaviors—to follow." 


3. Goals sustain momentum. 

"Seeing progress is addicting, we know this because of the dopamine released in your brain after attaining a milestone or gaining a reward. It creates momentum. Just think of the last time you were “in the groove” where you said to yourself, “I’m on a roll!” 


4. Goals align your focus.

"Goal setting helps you align your focus with behavior because you get feedback on your progress. The actions you take—or avoid—offer clues about your values, beliefs, challenges, strengths, and weaknesses which allow you to course-correct as necessary and reset your goal achievement strategy." 


5. Goal setting promotes self-mastery. 

"Goals work because they build character. Actually, achieving goals builds character. While the process of goal setting is important because it helps unearth and identify what’s truly important to you, pursuing goals is the real money-maker because it builds self-efficacy; it develops you as the type of person who can achieve goals".


We often miss the ultimate objective!


Great Execution aligns our goals with the ultimate strategic objective.


Provide a quality, well thought out road map for what needs to be done, who needs to do it and by when.




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